The Doorman Fallacy: Why Finding a Job Requires More Than Just a Good CV

Many of us have grown up with a certain idea about what it takes to land a job:

• Write a good CV.
• Get the right certifications.
• Apply for roles and wait for interviews to roll in.

This mindset might have worked decades ago when job markets were simpler, competition was limited, and companies hired largely based on qualifications alone. But today, the landscape has shifted dramatically. Relying on this outdated formula is like expecting a doorman to simply let you into an exclusive club just because you’re well-dressed. Unfortunately, it doesn’t work that way anymore.

What is the Doorman Fallacy?

The Doorman Fallacy is the belief that landing a job is as simple as dressing the part and presenting yourself at the door (or, in professional terms, having a good CV and a certification). It assumes that recruiters and hiring managers will automatically “let you in” if you check a few basic boxes.

In reality, the job market is far more competitive and nuanced. Employers don’t just look for qualifications—they want to see value, adaptability, and the ability to make an impact from day one. The truth is, the “doorman” (recruiter or hiring manager) is sifting through hundreds, sometimes thousands, of applicants, and a polished CV alone isn’t enough to stand out.

Why the Old Approach No Longer Works

Here are some reasons why relying on a good CV and certifications is no longer enough:

1. Oversaturation of Credentials

In today’s world, degrees and certifications are the norm rather than the exception. According to the UK’s Higher Education Statistics Agency, over 50% of young people now hold university degrees. Similarly, certifications in fields like IT have become so accessible that they no longer differentiate candidates the way they once did.

2. The Skills Gap

Hiring managers don’t just look for theoretical knowledge—they want candidates with practical skills who can solve problems and contribute immediately. A certification might show you’ve studied something, but have you applied it in real-world situations? Without demonstrable experience, it’s hard to stand out.

3. Automated Gatekeepers

Many companies use Applicant Tracking Systems (ATS) to filter applications before a human ever sees them. These systems don’t just look for polished formatting—they’re scanning for specific keywords, measurable achievements, and alignment with the job description.

The New, Clinical Approach to Job Hunting

To land your first professional role or successfully transition into a new field, you need to be more strategic than ever. Here’s how:

1. Define Your Value Proposition

Before applying for roles, ask yourself:

• What problems can I solve for employers?
• What specific skills and experiences make me unique?

Your CV, LinkedIn profile, and interview answers should focus on the value you bring, not just the qualifications you hold.

2. Gain Real-World Experience

If you’re transitioning into a new field or applying for your first role, practical experience is critical. Volunteer, take on freelance projects, or build a portfolio of work that demonstrates your ability to apply your skills. For example:

• If you’re pursuing a data analyst role, create a project using publicly available datasets and showcase your findings.
• If you want to be a project manager, volunteer to manage events or initiatives in your community.

3. Tailor Every Application

Stop sending the same CV to every job posting. Tailor your CV and cover letter to highlight the most relevant skills and achievements for each type of role. Use keywords from the job description to pass ATS filters and demonstrate alignment.

4. Leverage Networking

Networking is often underestimated but incredibly powerful. According to LinkedIn, 85% of jobs are filled through networking. Build relationships with people in your target industry, attend events, and engage with professionals on LinkedIn. A strong recommendation or referral can bypass the “doorman” entirely.

5. Be Visible and Proactive

In today’s digital age, your online presence matters. Regularly post about industry topics, share your work, and engage in conversations on platforms like LinkedIn. Visibility can lead to opportunities that never even reach job boards.

It’s Time to Be Clinical

Finding a job today requires a clinical, data-driven approach. It’s no longer about presenting yourself at the door and hoping for entry—it’s about building a compelling case for why you should be let in. Think of your job search as a marketing campaign where you are the product, and your strategy needs to be as professional and polished as possible.

Stop relying on outdated ideas about what it takes to succeed. Adapt to the new reality, take control of your career, and position yourself for the opportunities you deserve.

Remember: The doorman may control access, but a clear strategy and the right approach can ensure you’re invited in.